PORTFOLIO - ADVERTISEMENT - DETAIL

Print A4 advertisement

client: První novinová společnost, a.s.

Task of our long-term client was clear: to attack in a different way. After some time spent on thinking we decieded to put more effort in copywriter's part. Outcome is clear and brief message which makes you use your brain, at least, a little...:)

(translation:

1,
- Are you wondering that your daily newspaper is delivered every day too late?
- And do you want to spend your life just wonering?

2,
We are everywhere, where you need us.)

PNS is a daily newspaper delivery company.

Client's statement

name: Marketa Ramesova
position: marketing director

This advertisement was supposed to evoke totally different amtosphere than our existing line. We wanted something absolutely different. And we have been thrilled by this.